Do Not Use Jargon It has been a common experience for me to review essays filled with technical terms of the applicant’s industry. Whether it is ‘leadership’ essay, ‘setback’ essay, ‘goals’ essay, ‘ethical dilemma’, or even ‘background’ essay, some applicants inadvertently provide lengthy technical details that are comprehensible only to their industry people. In their…

Organize Your Story Well Proper structure is a key component of effective essays. It is the glue that blends together all the pieces of your story. Whether you are narrating your cultural experience, setback, or ethical dilemma experience or are discussing your career progression story leading to your goals and accomplishments, your story should contain…

                           Make your Introduction Compelling The beginning of your essay must attract the reader’s attention and make them want to keep reading your essay. The Ad Com has to review thousands of essays, and they don't have more than a couple of minutes for each essay, so you want to make the first few sentences…

In the past two weeks, I have discussed the following first three important steps in the process of developing engaging stories for MBA essays: 1. Comprehending the essay prompt, 2. Brainstorming/gathering ideas for the essay prompt, and 3. Putting down those ideas on paper Now let’s discuss one of the key components during this ‘writing’…